Consumer behavior is constantly changing, especially as technology improves. Personal computers and the internet revolutionized shopping. The way companies thought about interacting with their consumers changed forever. The internet is evolving. Integrated with devices and new technology, consumer behavior is about to go through another revolution. Augmented Reality Augmented reality may seem like some far-off […]
The other day I had the opportunity to talk, on the phone, with Cathy Hackl. *Insert fan-girl moment here*. Cathy is co-author of Marketing New Realities, she’s Enterprise Partner of Marketing at Magic Leap, and overall a great person in the AR/VR space. You should definitely follow her on LinkedIn and Twitter. I told Cathy […]
Over Thanksgiving I had the honor of visiting Grand Valley’s Atomic Object Technology Showcase (disclaimer, Grand Valley is my alma mater). I was giddy when I entered the Mary Pew Library. Ground was being broken on the site for the majestic library on the Allendale campus when I graduated. Now it was filled with students […]
Emerging and Advanced Technologies for Manufacturing in 2020 The FABTECH Expo is North America’s largest metal forming, fabricating, welding and finishing event. It was a pretty cool expo. There were large machines that demonstrated how they cut different material. I attended the panel, Leadership Exchange – Emerging & Advanced Technologies for Manufacturing in 2020. On […]
Blogtober day 23: Apple’s augmented reality
Blogtober day 17: Lily writes an essay arguing the killer app for immersive technology is advertising.